Familiar features work just as before.
Open trades, transaction history, internal tokens, transfers, deposits and withdrawals, trading tools.
From TonTrader to bankanet:why the company is rebranding and what it means for users
The rebrand reflects how the product has transformed: from a platform with trading and gaming mechanics to an app people use to pay by card every day. Your balance, open trades and verification stay right where they are — there’s nothing you need to do.
Companies often change their names to look more modern or to attract a new audience. But the most meaningful rebrands start not with visual identity but with changes to the product itself. That is the approach behind TonTrader’s move to its new brand, bankanet.
TonTrader used to be associated mainly with trading. Now the main focus is on a broader goal: not just topping up your balance in USDT, but also paying by card right away.
From trading to everyday finances
The name TonTrader reflected the product’s original focus. Over time, though, the app gained more features, and the audience’s needs changed along with them.
Today bankanet brings together a USDT balance, transfers and a virtual payment card. You can use the card to pay for online purchases, subscriptions and digital services, and to make contactless payments in regular stores with Apple Pay and Google Pay. Trading is still here, but it’s no longer the only reason to use bankanet.
We want users to see what we offer not as separate features inside an app, but as one tool for everyday spending. You can top up your balance in USD, transfer funds and pay for your usual purchases. The new brand reflects exactly this direction of development.
Why bankanet?
The name explains how the app is different from a bank.
The name bankanet is a play on words: it reads as “banka net,” which means “no bank” in Russian. No bank, but you’ve got a card: no need to go to a branch, stand in line or go through bank procedures.
bankanet is an app (including in Telegram), not a bank. The card is issued by a foreign issuing bank. Our partner is an international payment provider: it issues cards through an international bank and processes transactions. Users order the card, manage it, top it up from their USDT balance and track transactions in the app.
bankanet is now not only for traders, but also for people who get paid in USDT, love to travel and pay for international services.
Meet Nate, the bankanet mascot
bankanet now has its own character, too — a husky named Nate. He is now the symbol of the brand and will appear in our materials, helping us talk about money more simply.
What changes for users
The name and logo are changing. Everything else stays the same.
The card is topped up from your balance.
Use it to pay online, in stores and with your phone via Apple Pay and Google Pay. Cash withdrawal at ATMs is not possible.
The interface will stay recognizable.
A major update was released earlier. Next come individual screens and new features that follow the familiar logic.
What’s next
The new name describes not only today’s product, but also the direction it’s heading in.
In the near future, the team will focus on the card and trading tools. Separately, a loyalty program is in the works — we’ll announce the details before launch.
The rebrand as the next stage of growth
The move from TonTrader to bankanet is a step toward a name that matches the product as it is today.
No downloads needed